AHK Policy Deep Dive
The Policy Deep Dive provides insights into latest important policy developments from various fields and explains their implications and opportunities for German businesses. The full version of the AHK Policy Deep Dive is exclusively available to members of the German Chamber and is delivered directly via email.
CEWC: Laying the groundwork to enhance domestic demand
The Central Economic Work Conference (CEWC) is an annual meeting of China’s top government officials and senior economic policymakers to set out the economic agenda for the year ahead. The conference was held from December 11 to 12 in Beijing. During the event, next year’s GDP growth targets are set, although it will not be announced until the Two Sessions in March.
While internal and external challenges have been admitted, the readout indicates that the Chinese government became intensely aware of current economic difficulties and aims to proactively tackle the challenges for next year. This could already be an early indication of more stimulus packages in 2025. Additionally, the economic stimulus from September 2024 is clearly highlighted-also underlining the likelihood of more supportive policies next year.
Furthermore, a more proactive fiscal policy and moderately loose monetary policy should be implemented in 2025. This includes fiscal deficit increase, more government bond issuance, and interest cuts.
Moreover, there is a growing awareness for upcoming global challenges notable. This can be seen as a sign that the Chinese government is already preparing for increased tariffs and other trade tensions worldwide. Meanwhile, the overall strategy of seeking economic progress while maintaining stability has not changed compared with last year.
There are four aspects on key policy areas relevant for German companies:
- Increasing Domestic demand as Top Priority
- Technology Innovation as Key Driver for Modern Industrial System
- Stabilizing Foreign Trade and Investment
- Green Development as Explicit Economic Growth Driver
Increasing Domestic Demand as Top Priority
Domestic demand will be a top priority in policymaking, ranking first among all key tasks (moving up from its 2nd position of last year). To stimulate domestic demand, the Chinese government is evolving its strategy to prioritize better social insurance and higher earnings for middle-and low-income groups. Compared to last year’s boosting the weak consumption "expectations", a more grounded approach to stimulating domestic demand can be observed.
The Chinese government will also take direct measures to stabilize the property and stock markets. As the housing and stocking investments are key pillars of many Chinese household wealth, ensuring stability in these sectors is essential to fostering consumer confidence and stimulating spending. Additionally, equipment upgrades program, consumer goods trade-in program (see Measures to Strengthen Support for Large-Scale Equipment Upgrades and Trade-In Programs for Consumer Goods ), and infrastructure projects are set to be further implemented in 2025. further implemented in 2025.
What it means for German companies: Our Business Confidence Survey (BCS) 2024/2025 results show that 56% of respondents identify weak demand in China as one of their top three leading business challenges. The renewed focus on boosting demand signals that authorities are now recognizing this issue, a positive signal towards the business community. Now German companies need to wait for further details on potential fiscal support measures to bolster the market effectively.
Technology Innovation as Key Driver for Modern Industrial System
New quality productive forces are mentioned together with technological innovation as driving forces for industrial upgrading - and therefore economic development (however, this is now placed in position 2 of key policy tasks, compared with position 1 last year). There is now an even greater emphasis on integrating technological innovation with industry development, for example through advancements in artificial intelligence.
Key tasks designated for 2025 include, for example, the strengthening of basic research and addressing key core technology challenges, likely also in response to potentially increasing trade tensions and barriers. Another example is the aim to attract more long-term capital for the technology innovation, an effort that has been made since couple of months (see: Measures for the Administration of Strategic Investment in Listed Companies by Foreign Investors)
What it means for German companies: Our BCS 2024/2025 revealed that 55% of German companies expect Chinese competitors to become innovation leaders in their industry within five years. The heightened focus on innovation as a primary driver for industry development underscores once again the need for German companies to be engaged in the Chinese market. On the one hand they have to sustain their competitive edge, both locally and globally. On the other hand, German companies possess valuable technologies and expertise that can significantly contribute to the high-quality development of China’s industry.
Stabilizing Foreign Trade and Investment
For the upcoming year, the readout highlights the importance of further expanding high-level opening-up initiatives, with greater emphasis on stabilizing both foreign trade and foreign investment (the use of the term "stabilize" in the policy language suggests that Chinese authorities are bracing for potential trade tensions in the coming year).
In 2025, more measures for ramping up foreign trade are announced, including green trade, digital trade, and service trade (this underlines the crucial role of trade in China’s economic development). Notably, green trade has been newly highlighted compared to last year’s trade agenda.
The promotion of the opening-up of the service industry will remain crucial, as well as expanding pilot initiatives in telecommunications, healthcare, and education (most of these opening-ups have been decided in 2024 and now the readout signals the need for a smooth implementation).
It is obvious that this year’s readout does not mention topics to improve the business environment for foreign companies (last year, equal participation in public procurement and data management have been highlighted as examples). However, the mentioned introduction of the private economy law and guidelines for a unified national market might benefit the general business environment for all types of companies, even though there is still a long way to go.
What it means for German companies: Both China and Germany are export-oriented economies, which may heighten competition on the global stage. Consequently, it will be essential for German companies to closely monitor significant developments in foreign trade. Regarding the business environment, it remains to be seen how the enforced expanding of opening-ups can increase the confidence of foreign companies. Here, it will be crucial to stay on track of local pilot initiatives.
Green Development as Explicit Economic Growth Driver
Green development is again set as a comprehensive strategy including economic and social development (see Opinions on Accelerating the Comprehensive Green Transformation of Economic and Social Development). Furthermore, the push for green and low-carbon industry is set to drive economic growth, particularly through initiatives such as the construction of green buildings. In addition to this, the readout highlights the plan to establish a product carbon footprint management system (see Implementation Plan for Establishing a Carbon Footprint Management System) and a carbon labeling certification system, along with the promotion of a national carbon market.
What it means for German companies: China’s continued emphasis on green transformation will further offer business opportunities for German companies in the Chinese market. Currently, 25% of German companies see it as business opportunity. Also, in the current competitive environment, sustainable products can be a differentiator towards competitors. German companies are still frontrunners in areas such as circular economy, recycling, energy efficiency and more. Given the evolving policy framework in this area, local competitors, however, are also increasingly stronger in these fields.